Venture to promote Burgh town centre
Published: 24 Apr 2014 17:00
In partnership with the Helensburgh and Lomond Chamber of Commerce, Waitrose Helensburgh has launched a leaflet that points visitors towards town centre services and businesses.
The leaflet is designed to help Waitrose shoppers from out of town be more aware of everything that’s available in Helensburgh.
Pet shops, cafes, restaurants, car dealers, accountants, boutiques, and more all feature in the leaflet, with contact details and information about what each business offers.
Brian Murrie, branch manager, said: “We’re now members of the chamber of commerce and this is a great way to begin our work with the chamber.
“We wanted to promote town centre businesses and services to the Waitrose shoppers who come from further afield and perhaps aren’t all that familiar with everything that Helensburgh has to offer.
“A vibrant town centre will benefit everyone – Waitrose, other retailers, and most of all the residents of Helensburgh.
“As part of the local business scene we’re committed to working with our fellow traders to bring shoppers to Helensburgh and keep them here.”
Alan Trail, chief executive of the Helensburgh and Lomond Chamber of Commerce, added: “I’m pleased Waitrose has joined the chamber and that they’ve been proactive in helping us promote the town.
“Hopefully the new flyer will make everyone aware of the range of quality services and products that our members offer in Helensburgh.
“Waitrose is certainly a draw to a number of shoppers that wouldn’t normally have come into the town – we need to show them the best that Helensburgh has to offer.”
The new leaflet features dozens of local businesses and is on display at the branch’s entrance and at the till.
Waitrose asked the Helensburgh and Lomond Chamber of Commerce to provide member information, then produced the leaflet inhouse.